X-Ray Your Website
We test your site on a phone while you answer a few questions about the business. You get an SEO and accessibility health check in plain English, then a short list of what to fix first.
What the Scan Covers
Five automatic checks and a few questions, joined up into one report.
Speed on a phone
Most people meet your website on a phone, often on a patchy signal. We run Google's own speed test on a mid-range handset and time how long the main content takes to appear. Google treats anything over 2.5 seconds as needing work.
You get a score out of 100 and a plain verdict: good from 90, needs work from 50, poor below that. A slow page loses people before they've read a word, and Google counts speed when it ranks pages.
Search basics
Google can only rank what it can read. We check the titles, descriptions and links that tell it what each page is about, and count the gaps. A page titled just "Home" leaves Google guessing whether you're an accountant or a bookkeeper.
You get a score and the gaps listed in plain English. If the basics are fine and you still don't come up locally, the report says so, because then the cause is usually reviews and local reputation rather than the page.
Accessibility
Pale grey text, buttons with no label and images with no description shut some visitors out, and most of them just leave. Google's test checks contrast, labels and image descriptions and flags what it finds.
You get a score and a count of the barriers. An automated test only catches some problems, and the report says that and suggests a short check by a person. Most fixes are quick, and contrast and clear labels help everyone, such as someone reading a phone in sunlight.
Security set-up
We look at the site from the outside, the way anyone could. Is it served over a secure connection, does the plain http address forward to it, are the six commonly recommended security headers in place, and does the site announce which software and version it runs.
You get a tick or a cross against each one. Where there are gaps, the report turns them into questions for whoever looks after the site. We can see what's set up, not what's behind it, so a cross is a prompt to ask rather than proof of a problem. A published version number is a free hint to anyone hunting for known weaknesses.
AI assistants
Some of your future customers will ask ChatGPT or Gemini who to hire. We check two things you control from the website. The first is whether your robots.txt file shuts the AI crawlers out, which can happen without anyone choosing it. The second is whether the home page says what the business is, in a form machines can read.
You get a tick or a cross for each, with the names of any blocked crawlers. What these assistants say about you also depends on what other sites say, which a scan can't see, and the report says that too.
Your business
Two sites with the same scores can need different advice. A solicitor who wins most work from Google needs a different first fix from a plumber who works on referrals. That's why the scan asks about how you win work and who looks after the site: five or six questions in the quick scan, a longer set in the full one.
You get your top three problems in order, what each involves, and what's already fine so you don't spend time there. A short ranked list is easier to act on than forty findings in no particular order.
Rather Talk It Through?
Tell us about your site and we'll give you an honest view of what's worth fixing, and what isn't.